As Jaxel Studios turns one year old at the end of this month, I wanted to be completely open for many reasons. Many friends/family and developers ask about my “hobby” so I am more than happy to share. I hope my story can inspire current and future developers out there. My main goal when starting Jaxel Studios was to create apps, suitable for all ages that made people smile. It is as simple as that! Over the last 12 months, I have achieved far more than I thought possible :
THE FIGURES
We currently have 7 apps live for the world to download at any time in the iOS App store ,Google Play and Amazon app store. Our total combined app downloads are approximately are over 14,000 – I NEVER thought I would of achieved this in the first year. Here is the download and income break down:
Total Website Traffic – 4,987 Hits
Total iOS downloads 3,047
Total Google Play downloads 10,592
Total Income iOS 15.21 USD
Total Income Google Play 36.33 USD
Our most downloaded FREE app is MOTR Coin Flip Lite – This was our very first app based on pure luck when flicking a coin. I wanted the app to be a way of getting our name out there. I think it has achieved success.
Out most downloaded PAID app is Shuffle 5 – A gigantic word game only recently released – Over 9 months of development. Some steady downloads and great reviews recieved. High hopes for this app.
My total expenses last year was approximately 1000 USD. Of course covering costs is eventually essential to every business but it isn’t my main objective. I do this because I enjoy it and it’s a great fun hobby. The rule of thumb of most business is to cover initial start up / make profit after 3 years. This remains a focus but is not my main aim.
MEDIA
I think Jaxel Studios has become know to some developers and the dev community. As we expand our platform, hopefully people who like our apps will continue to use them and try our new ones. I did a developer interview for tapfortap – It is their highest viewed developer interview. Im really happy to help people out by being open and sharing my strategy and lesson learned. Almost 5,000 views of people listening to me talk for almost 20 minutes I am impressed 
So if you want to learn about HOW I make my app and who makes them be sure to check it out.
Developer interview click here
SPONSORS
I believe the key to success is to help others. We created a sponsorship page. We have some excellent sponsors that offer great local services. This is an excellent way to support friends and family who have a business. Helping each other promote can only be beneifical. Highlights include sponsoring WinAPenthouse.com and sponsoring a successful Racing Driver! We even helped a student develop an app completely FREE in just 2 days!
PARTNERS
Two heads are better that one as the saying goes. We proudly created a partners page. We help each other cross promote apps and exchange ideas / tips n tricks. A fantastic investment and time very well spent. We even offered free promo codes when we partnered with the creators of nom nom monkey! I hope to be able to offer more cross promotions in the future.
LOOKING AHEAD
We have a busy year ahead. After much demand, Shuffle 5 comes to iOS at the end of this month. We are working closely on translating “Angelina’s Verden” into English. This is one of the top selling apps in Norway – designed by a father for his daughter with special needs – a FREE and interactive app. We may cross over into developing on Windows 8 and kindle devices. We are also creating an app for stroke suffers, to improve their hand control and mental abilities such as words,colours and numbers. Of course my family and career are a priority. I developer apps in my spare time. I try to do as much as I can, but sometimes there simply isnt time for developing. I hope I will be able to successfully manage all of these in the future.
GAMESALAD COMMUNITY
I use an app called gamesalad to publish my apps. A big thanks to everyone for all the advise to help me on my way. Go try gamesalad its FREE to make apps!
THANK YOU
Thank You to everyone who took the time to kindly download and try our apps. Your feedback is greatly appreciated. ( Be sure to search ” Jaxel Studios” the app store to see ALL our apps. ) If it wasn’t for each and every one of you,I wouldn’t be doing a hobby which I very much enjoy! Stay tuned!!!!
Kind Regards
Doug James
Director, Jaxel Studios
